Category Archives: CRM Strategy

Expanding Your Customer Loyalty Program

Posted on June 28, 2012

By: Andrew Fyfe, Franchise Management Expert For many Quick Service Restaurants (QSRs), the first step toward implementing a loyalty program … Read More →

Posted in CRM Strategy | Tagged , | 1 Comment

Service Sells

Posted on May 15, 2012

How to boost your bottom line with a smile. By: Sophie Talbot I was half-watching one of my guilty pleasures, … Read More →

Posted in CRM Strategy, Enterprise Management, Hotel and Resort Management, What's New in Technology | Tagged , , , | 1 Comment

Believing in Your Products Means: Using them Yourself!

Posted on May 8, 2012

By: Stefanie Piennak, Product Manager of Sales & Catering and Sales Force Automation If I owned, managed, or worked for a company … Read More →

Posted in CRM Strategy, Hotel and Resort Management, What's New in Technology | Tagged , | 1 Comment

The Customer Centric Ecosystem

Posted on May 2, 2012

By: Ed Rothenberg I’ve written three blogs for MICROS in the past few months. The first was on turning a … Read More →

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How to Turn Customer Complaints Into a Sales Opportunity

Posted on March 29, 2012

by Friedhelm Tringas Customer complaint handling is an area most staff like to run away from. It involves upset people and … Read More →

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Building a Successful Loyalty Program

Posted on November 15, 2011

By : Mike Snow Maximizing the retention of your most profitable customer should be the primary goal of any loyalty … Read More →

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Referring Group Business within a Chain…Now Made Easy!

Posted on November 10, 2011

By: Kevin Doucette Customer retention and world-class customer service are imperative and key-factors for the hospitality industry in today’s competitive … Read More →

Posted in CRM Strategy, Hotel and Resort Management | Leave a comment

Hotel Loyalty Programs…Up, Up and Away

Posted on November 8, 2011

By: Sophie Talbot Remember that scene from the movie ‘Up in the Air’ * where George Clooney’s character is extolling … Read More →

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Restaurant Evolution―From Customer to Invited Guest

Posted on September 22, 2011

By: Ed Rothenberg The interaction between a restaurant and its customers is evolving into a more dynamic relationship… Dinner out Friday night has … Read More →

Posted in CRM Strategy, Restaurant Management | Tagged , | 6 Comments