Articles you may have missed this week 5/21-5/25

Here we will recap articles you may have missed this week and highlight the key takeaway from each. We encourage you to read the articles. Enjoy and have a great holiday weekend!

What Is The Point of… #Hashtags? via Read Write Web -  This article discusses how the hashtag came to be, when Twitter adopted it, and how you should use hashtags.

Social media listening in travel is not enough via tnooz – This article discusses that you can’t just listen on social media, and offers up 3 ways to respond.

TripAdvisor Grows While Countering Problems via IBD – This article discusses why people turn to TripAdvisor over other OTA’s and that word-of-mouth travel reviews drive traffic to the site.

Email Marketing: 7 Mistakes NOT to Make via Inc.com – Pretty self explanatory, but this article focuses on mistakes not to make while targeting through email marketing.

Travelers Lean on Mobile’s Location-Based Information via eMarketer – This article provides stats that travel searches on mobile devices are most often related to transportation.

Social Media Etiquette: Do’s and Don’ts via Social Media Today – This article focuses on how getting your social media etiquette correct will help you make better use of your time and develop deeper, more meaningful relationships with those engaged.

Interested in ramping up your online strategy? Check out the full suite of MICROS eCommerce interactive marketing tools, send us an email, or give us a call +1 301.841.4700(US) | +44 (0)20 3004 9468(UK).

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